Projects, Travel & Storytelling
This year, I collaborated with both home-based and international clients on a range of exciting projects. Among these projects were returning clients as well as new partnerships such as Cornermoon, Kavina Studio, Design by Irma, Sophia Clara, Signature 536, and Bivouac Studio.
The year's work included numerous projects across Switzerland, in the cities of Geneva and Basel, as well as the mountains of Crans Montana and Verbier.
Further from home: photoshoots took me to Courchevel with a favourite long-term client White Management to shoot the magnificent Chalet Lord of Snow to working with California-based interior designer Jacqueline Goncalves of Moksa Design at Palacio La Serrata in Segovia, Spain.
Travel has been a constant source of inspiration. These experiences help me capture the essence of each location and translate it into thoughtful design. At the heart of every project is storytelling — turning spaces into narratives that reflect the people, culture, and lifestyle that inhabit them.
Design by Irma
Moksa Design
Cornermoon
Press & MEdia Highlights
2025 has also been an exciting year for editorial visibility, with features in The New York Times, Espaces Contemporains, Good Housekeeping, and Living Etc.
These placements, in both Swiss and international print and digital publications, are more than just showcases of our work and that of our clients — they establish authority, build recognition, and highlight the impact of thoughtful design to a wider audience.
Press coverage validates creativity and quality, opens doors for new collaborations, and connects us with industry peers and design enthusiasts worldwide. A key part of this success has been the Pitching Round-Up Club, our initiative to proactively share curated projects with editors, foster relationships, and ensure our stories reach the right audiences. This strategic approach has enabled multiple placements across top-tier publications, amplifying our work and reinforcing the value of design storytelling on both a national and global scale.
Florent Breton
L'Agencerie
Susan Chesney Interiors
Reflections & Looking Ahead
As 2025 comes to a close, I’m grateful for the trust, creativity, and stories behind every project. This year has reinforced the power of collaboration, visual storytelling, and exploring spaces across new locations.
Looking ahead, I’m especially excited about the Emerging Creatives Programme, which will support and spotlight rising talent in the design world. It’s an opportunity to nurture new perspectives, foster innovation, and continue building a community that celebrates creativity in all its forms.
Here’s to new stories, new places, and the next chapter in design.
Bivouac Studio
Signature 536
Florent Breton